🌐 E-Export Supports (2025): A Guide to Growth in the Digital World
E-Export Supports is the general name for special incentives offered to increase and facilitate the overseas sales of Turkish companies through digital platforms. It is the digital-age adaptation of classical export supports and aims to reduce the market entry barriers faced by firms selling abroad via e-commerce.
Who Can Benefit and Which Expenses Are Covered?
Who Can Benefit?
Companies, cooperating organizations, and e-export consortiums based in Turkey and engaged in e-commerce activities targeting foreign markets can benefit from these supports. Manufacturing firms, retail e-commerce sites, and SMEs selling through their own e-commerce sites or international marketplaces are within the scope of the support.
Which Expenses are Covered?
- Market Entry Report Support: Market research reports for the target country or product category.
- Digital Marketplace Promotion Support: Advertising expenses on platforms like Amazon, eBay, Alibaba.
- E-Export Promotion Support: Social media, Google ads, foreign language content creation, and digital marketing activities.
- Fulfillment Service Support: Expenses related to overseas warehousing, packaging, order fulfillment, and return processes.
- Online Store and E-Commerce Services Support: Entry, membership, and service fees for e-commerce platforms.
- Marketplace Commission Expense Support: Marketplace commissions in certain developing markets.
2025 Support Rates and Limits
The general support rate is 50%, and this rate can go up to 70% for expenditures towards target countries. Each item has its own specific limits:
|
Support Item |
Annual Upper Limit (2025) |
Important Note |
| 📊 | Market Entry Report Support | ~11,440,000 TRY | For strategic and data-driven market selection. |
| 🛒 | Digital Advertising Supports | Between 750,000 – 2,500,000 TRY | The support limit varies according to the size of the firm (SME/Large). |
| 📦 | Fulfillment Service Support | Supported at a rate of 50%. | Can be utilized for a maximum of 3 years for each country. |
| 💻 | Other Items | Each has its own specific upper limit. | Covers expenses like online stores and commissions. |
Application Process and Special Notes
Application Steps
- The company's status as an SME or large-scale enterprise is defined in the DYS (Support Management System).
- An online application is made via DYS after the expenditure is incurred.
- Necessary documents (invoice, service contract, bank receipt, advertising reports, etc.) are uploaded to the system.
- The application must be made within 6 months at the latest after the expenditure (this period is 3 months for some items).
- For applications reviewed and approved by the relevant Exporters' Association, the support payment is made in TRY.
Special Notes
- The supports are aimed at both companies and cooperating organizations like Exporters' Associations.
- Collective projects benefiting multiple companies, such as an "E-Export Development Project," are also supported.
- In addition to these supports, e-exporting firms can simultaneously benefit from other classical export supports (fairs, brand registration, etc.).
- The applicant company must not have any SSI or tax debts.
